A parade opens and a concert closes the two days, with the festa in between.
From Apgujeong Rodeo Galleria to Dosan Park Intersection — a procession that follows the seven letters of GANGNAM.
SAT 10.03 · 16:00–18:00
Seven units, each built around a letter of G·A·N·G·N·A·M, move down Dosan-daero in turn. Some 2,000 residents from all 22 neighborhoods march in the procession themselves.
Apgujeong Rodeo Galleria → Dosan Park Intersection
SAT 10.03 · 14:00–15:50
Before the main procession, a supercar parade runs the avenue and the opening ceremony declares the festival open. The finale performance follows at 17:30 once the parade arrives.
Along Dosan-daeroTwo nights, two temperatures. HEART UP connects generations on the first night; BEAT UP wakes the city on the second.
SAT 10.03 · 19:00–21:30
Six acts spanning nationwide hits, trot and dance take the stage — songs every generation can sing along to. An EDM after-party follows the show.
Dosan-daero main stage
SUN 10.04 · 19:00–21:00
Six acts from top tier to rookie. Before the main show, a showcase and the winning team of the global cover dance championship open the stage from 18:00.
Dosan-daero main stageDaytime programs filling Dosan-daero and Dosan-daero 45-gil for two days — fashion, food and dance.
SUN 10.04 · 13:00–20:00
Four designer labels take the runway one after another, with DJ sets bridging the shows. A pop-up market and a K-beauty styling lab run alongside.
Dosan-daero 45-gil
FRI 10.03–SUN 10.04 · 10:00–20:00
Ten global chefs open booths and compete in a cook-off judged by 100 festival visitors. A K-food zone with Gangnam restaurants, a spicy zone and a beer festival stand side by side.
Dosan-daero, near Hakdong Intersection
SAT 10.03 · 13:00–15:00
Ten teams that cleared the preliminaries compete in the final. Well-known choreographers sit on the judging panel, and the top three teams share the prize money. A workshop and a random play dance follow.
Dosan-daero 45-gil stage