Programs · Fashion & Beauty Pop-up

03 FASHION & BEAUTY

Open both days a K-beauty pop-up

Ten Olive Young brands and Seoul Fashion Hub labels with samples and special pricing.

DATE
Sat Oct 3 – Sun Oct 410:00–22:00 both days
PLACE
In front of Dosan ParkFashion & Beauty Festa area
SCALE
16 brands10 beauty · 6 fashion
HOST
Gangnam-gu

Inside the pop-up

#Beauty experience zone

K-Beauty Styling Lab

Program
A beauty experience zone with Cheongdam-dong beauty salons
Scale
7 brands
Brush and pencil set
MustaeV Brush and pencil set
Lip tattoo
Earlyance Lip tattoo
Skincare and cushion
LARA CLARA Skincare and cushion
Ampoule line-up
Dr.ROSA Ampoule line-up
Hand balm
Slow Lounge Hand balm
Ampoule line-up
I'VEL Beauty Ampoule line-up
Hair shampoo
Néjoo Hair shampoo
Ectoin intensive moisture cream
Remela Ectoin intensive moisture cream
Lipstick pen
PASSIONCAT Lipstick pen
Brand image
Airmood Brand image
#10 brands

Seoul Beauty Hub market

MustaeV
Makeup developed with well-known Cheongdam makeup artists
Earlyance
Lip makeup built on natural tattooing technology
LARA CLARA
Cosmeceutical skincare with exosome-encapsulated actives
Dr.ROSA
Premium derma beauty born from dermatology expertise
Slow Lounge
Slow-aging beauty that began with three hand balms
I'VEL Beauty
Clinical skincare with optimised levels of key actives
Néjoo
Hair care created by K-Pop hairstylist Park Nae-joo
Remela
A brand focused on pigmentation concerns
PASSIONCAT
Products that add something special to every day
Airmood
Born from a former flight attendant’s pre-take-off excitement
Perks
Free samples · special prices on full-size products
  • MustaeV MustaeV
  • Earlyance Earlyance
  • Dr.ROSA Dr.ROSA
  • Slow Lounge Slow Lounge
  • I'VEL Beauty I'VEL Beauty
  • Néjoo Néjoo
  • Remela Remela
  • PASSIONCAT PASSIONCAT
  • Airmood Airmood
Knitwear
Frida Knitwear
Womenswear
CRANAE Womenswear
Womenswear
Mellower Womenswear
Daily wear
Hepta Daily wear
Womenswear
Liberty Womenswear
Handbags
LuxHeaven Handbags
#6 brands

Seoul Fashion Hub market

Frida
Knitwear specialist · “Haerin cardigan” selected for K-FASHION FAIR
CRANAE
every day, new mood select — trend-first womenswear with a natural touch
Mellower
Retro, relaxed womenswear in florals, pigment washes and vintage knits
Hepta
Comfortable, refined daily wear in a natural colour palette
Liberty
Simple, easy silhouettes that express natural beauty
LuxHeaven
Handbags made in-house — own materials, design and production for 30+ years
  • Frida Frida
  • CRANAE CRANAE
  • Mellower Mellower
  • Hepta Hepta
  • Liberty Liberty
  • LuxHeaven LuxHeaven
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