Haejang-guk & gopchang hot pot
Joongang Haejang
The hangover-cure shrine run by Majang-dong's Joongang Livestock. Deep-colored yang-seonji haejang-guk by day, gopchang hot pot ordered by nearly every table at dinner.
Story Telling Tours
Lunch: Office Workers' Midday Favorites
What to have for lunch is a question as important as our jobs. Gangnam-gu is home to approximately a fourth of all major companies based in Seoul; it is also home to the largest number of mid-sized and small companies and employees in all of Seoul. This i
An essay on the office worker's lunch hour. In Gangnam, where roughly one-quarter of Seoul's major corporations are concentrated, this is a guide to the go-to lunch spots and quick bites.
What to have for lunch is a question as important as our jobs. Gangnam-gu is home to approximately a fourth of all major companies based in Seoul; it is also home to the largest number of mid-sized and small companies and employees in all of Seoul. This i
Day Plan
Gangnam Day Course
Morning-after
Morning-after at Joongang Haejang
A deep yang-seonji haejang-guk to quiet last night's damage.
Lunch
10-minute lunch at Ldo Gomtang
A hearty Korean-beef gomtang that fits even a tight work lunch.
Afternoon snack
Dinner at Daewoo Budae-jjigae
Forty years of tradition — sirloin budae-jjigae to anchor the evening.
Korean beef gomtang
Ldo Gomtang Main
A nine-to-five fast food — served within ten minutes of ordering. Three generations of gomtang wisdom on top of a deeply simmered Korean-beef broth.
Budae-jjigae (army stew)
Daewoo Budae-jjigae Gangnam Main
Since 1984, this budae-jjigae spot has fed office workers around Gangnam and Yeoksam Station. The sirloin version, packed with water parsley, is the standout.
Summary
Activity Summary
| Activities | Category | Description |
|---|---|---|
| Haejang specialist tour | Local | Test the hangover cures of Gangnam's office workers. |
| Fast-lunch meccas | Local | Ten-minute meals made for tight lunch breaks. |
| 40-year budae-jjigae | Heritage eats | A classic taste — available for takeaway too. |
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FAQ
What to have for lunch is a question as important as our jobs. Gangnam-gu is home to approximately a fourth of all major companies based in Seoul; it is also home to the largest number of mid-sized and small companies and employees in all of Seoul.
Recommended for both first-time visitors and returning travelers to Gangnam.
You can visit freely without reservation. However, some experience programs may require advance booking.
We also recommend 'meet a jewel of beauty, rest with street, rest with time'.