Things to do
Gangnam Place
From dining and culture to shopping and nature therapy.
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Bar: Savoring Gangnam After Dark
In this day and age, even whiskeys are scoured for their age and production region. It is no rare sight to see bartenders dressed neatly in suits, solemnly shaving away at a ball of ice. Apgujeong-dong and Cheongdam-dong are host to a number of whiskey ba
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Melt (formerly I'm C)
A magical shaved ice restaurant that even makes girl group Girls' Generation, ac...
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People of Gangnam #1: Lee Sang-bong, Fashion Designer
"Gangnam has now established itself as a culture rather than a city. The word Gangnam itself has already become a brand...
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Constant renewal in Apgujeong
If there is a chronicle on the history of trends, Apgujeong would be the publisher of such records. From the Orange Tribe in the 1990s to the Millennials and Gen Z in 2022, Apgujeong has witnessed over several decades the birth of the youngest, bright
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K-Star Taste Trek: A Reality Food Tour ①
There is a proverb like this in Korea. ‘View of Mt. Geumgang Island after a meal’. Restaurants are probably the most important part of any trip...
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Transformative Escapes Mood-Enhancing Spots for a Fresh Look
The beauty industry is currently abuzz with discussions around 'eco-friendliness,' 'naturalism,' and 'vegan' practices. In Gangnam, this global trend finds expression in the concept of 'clean beauty,' a movement that adheres to stringent standards. Going
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K-Art and Cultural Tours
Immerse yourself in the rich tapestry of Gangnam, where the fusion of cultural and artistic performances, serene historical parks, and galleries showcasing traditional Korean paper paintings creates a harmonious blend of tradition and modernity. Explore t
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Encountering art in your everyday life
It is a great blessing to be able to encounter inspirational artworks mere steps away from your home. Gangnam has a concentration of galleries, both big and small, in its Apgujeong-dong and Cheongdam-dong neighborhoods. Even the neighborhood stretching be
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Experiencing brands
There are places in Gangnam that make you wonder if you've somehow left the district behind. We're talking about hanoks-traditional Korean houses. Hanoks are a slice of Korea's own unique beauty, hidden amidst the forest of high-rises. We recommend you st
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People of Gangnam #5: Choi Ji-gang, Country Manager at Rapha Seoul
"Think back to the first time you rode a bicycle. Riding a bicycle is one of the purest joys you can experience in life...
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Catching Up with K-Lifestyle ②
Before becoming a K-pop mecca, Gangnam was renowned for fashion, and that legacy endures. Offering high-quality clothing, accessories, cosmetics, and now high-quality experiences, Gangnam epitomizes a sophisticated lifestyle. To encapsulate the everyday l